Bali is growing in popularity as a tourist destination and as a result, the ISTP (Indonesia Sustainable Tourism Development) is looking to create a long-term plan for the development of Bali tourism that meets with Bali’s vision for sustainability and to ensure that Bali’s beautiful and island paradise are not jeopardized or destroyed in any way.
During the ICTP (International Council of Tourism Partners) Conference, a road map for the development of sustainable tourism in Bali was created. The main focus is to restructure and market Bali in a manner that meets the vision for Bali, while at the same time targeting quality and greener performance through the tourism industry.
In addition, the ICTP revealed the results of their six-month study on the long-term development of Bali’s tourism industry. The study revealed that 40 percent the Bali economy is a result of the tourism industry, which means it very important to Bali and its residents. The study goes on to offer alternative developments for the future of Bali tourism as far into the future as 2050.
It was Victoria University in Melbourne Australia who was in charge of the study, and tools that were used included impact analysis, demand forecasts, capacity forecasts, infrastructure assessment, resource needs, competitiveness indexes, local surveys and the impact of tourism on the livelihoods, lifestyles, and well-being of those living in the communities.
All of the parties that participated in this study are eager to see Bali develop and flourish but within the constraints of protecting the land and the people that call Bali home.